An online service and SDK that aims to optimise your Apple Search Ads bids to increase revenue based on keywords that lead to actual in-app purchases. Kitemetrics will attribute keywords to premium app purchases, in-app purchases, subscriptions, or eCommerce purchases, then calculate the Total Revenue per keyword, the Average Revenue per User for each keyword, and provide suggested CPT bid amounts for your Search Ads. It also has Apple Search Ads integration so you can view reports and modify bids directly from Kitemetrics without having to switch platforms.